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Radiothon looks to raise much-needed funds for SOWINS in Penticton

The radiothon takes place May 30
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SOWINS bunny Dexter

With an annual funding gap of more than $500,000, the South Okanagan Women in Need Society (SOWINS) is once again looking to the community and their generous support.  

The third annual Have a Heart Radiothon will take place May 30, on GO 97.1 and Summit Radio, live from Cherry Lane Shopping Centre, where stories of giving and hope will be shared. 

While SOWINS is partially supported by government contracts, the charity must raise funds to maintain life-saving services, said executive director Liz Gomes. 

香蕉视频直播淭his is our third year being selected, and we are thrilled to partner again with the incredible Vista Radio team to raise urgently needed funds,香蕉视频直播 said Gomes. 香蕉视频直播淭he demand for our services has never been greater, and we need our community now more than ever.香蕉视频直播

These services include crisis counselling, emergency shelter, 24/7 crisis lines, mobile outreach, and support for children and youth escaping violence across the South Okanagan.

香蕉视频直播淲e continue to have waitlists for counselling,香蕉视频直播 Gomes added. 香蕉视频直播淎nd counselling is at the heart of every journey toward safety and healing. We simply can香蕉视频直播檛 meet the need without community support.香蕉视频直播

This year香蕉视频直播檚 Radiothon goal is to raise $50,000, and thanks to the generosity of two local donors, the first $15,000 in donations will be matched. 

The live broadcast begins at 6 a.m. in front of Blenz Coffee at Cherry Lane Shopping Centre. From 7:30 a.m., drive-thru donations will be accepted. Donors will receive complimentary coffee and snacks from Blenz.

Throughout the day, SOWINS staff and volunteers will be at the centre court to answer questions and offer a meet and greet with Dexter the therapy bunny.

All proceeds from the Radiothon directly fund programs that provide safe spaces, counselling, and essential support to women and children experiencing violence in communities from Summerland to Osoyoos, and Naramata to Princeton.

To donate to the Have a Heart Radiothon or bid on a silent auction item go to sowins.com.



Jen Zielinski

About the Author: Jen Zielinski

I am a broadcast journalism graduate from BCIT and hold a bachelor of arts degree in political science and sociology from Thompson Rivers University. I enjoy volunteering with local organizations, such as the Okanagan Humane Society.
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