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Shuswap Emergency Program vibing on Insta to reach Millenials, Gen Z

'We know the younger generation doesnÏã½¶ÊÓÆµÖ±²¥™t think Facebook is hip'
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The Shuswap Emergency Program is now in Instagram to better connect with the younger generation that finds Facebook "cringe." (File photo)

Vibing with the younger generation, the Shuswap Emergency Program (SEP) recently started an Instagram account that totally slays.

Woke to the fact that Facebook is now "cringe," the Columbia Shuswap Regional District (CSRD) got SEP onto Insta as a way to get important emergency information to Millenials and Gen Z. Somewhat ironically, the CSRD announced its new social media platform in a post on old school Facebook, encouraging adults to get the younger ones connected to the page. 

"We know the younger generation doesnÏã½¶ÊÓÆµÖ±²¥™t think Facebook is hip. But we also know that being informed in an emergency is crucial," the post states. "ThatÏã½¶ÊÓÆµÖ±²¥™s why weÏã½¶ÊÓÆµÖ±²¥™ve added a new Shuswap Emergency Program Instagram account. Get the important young people in your life to follow us on Insta. Nag them, if you have toÏã½¶ÊÓÆµÖ±²¥¦ Then theyÏã½¶ÊÓÆµÖ±²¥™ll get the information they need to stay safe."

Click the link to follow the Shuswap Emergency Program on .

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 



About the Author: Heather Black

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